Loops is built for people running apps and SaaS products. You can send product announcements, set up onboarding sequences and send receipts and other app emails from the same tool, and it's easy to make emails that look good without wrestling a template editor.
✓Good for
Onboarding and product-update emails for an app
Small lists, free up to 1,000 contacts
Unlimited sending on paid plans
!Watch out for
Free emails show a Powered by Loops footer
Paid plans start at $49 a month
The free plan's 4,000 sends cover newsletters and app emails together
Free (up to 1,000 contacts, 4,000 sends every 30 days) or Growth $49/mo (unlimited sends)
Made for software products: good-looking emails, simple automations, and product updates plus app emails from one tool. The free plan is generous for a small list.
Free emails carry a Powered by Loops footer, and the jump to paid is steep at $49 a month. Check which contact tier that price covers on the pricing page.
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